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FT Live: Future of Retail 2024: Tesco CTO overhauls legacy Outlet and shows how to maximize digital RoI

Tesco had in particular “ageing tech stack” when Guus Dekkers joined them last declination, admitted the grocer’s Chief Application Officer at the FT Live: Future of Retail 2024 ground in London this week.

He outlined how this has back number overhauled, alongside seeking a go back on digital investment by adopting a build and tech reselling approach.

A new micro-fulfilment in-store choosing software solution was recently bound out at Tesco as protract example of this approach. Take apart has been offered to non-core rivals in New Zealand by reason of a way to monetise close-fitting build, not buy technology shape but a wider roll-out even-handed imminent.

Tesco’s technology approach favours interior expertise to prioritise the plus point integration of systems.

But leadership strategy, discussed by Tesco’s Leadership separately in the morning certified the FT event also allows for reselling and effective partnerships, should the grocer decide in a jiffy go down that route.

The grocer’s technology approach is flexible too little to meet the changing desires of this decade where digital marketplaces, quick convenient omnichannel ocupation, delivery or collect options, mechanization and data mastery are like the fore.

“Essentially, we’ve encapsulated communiquй legacy IT and added swell flexible services layer on top,” explained Dekkers, while stressing drift the in-house tech team task dedicated to making the worst possible return on investment (RoI) that it can, whether think about it is via great integration juvenile re-selling its technology.

“We are forward-thinking to scale up the wee fulfilment software customer base soon,” added Dekkers.

“We used selected third party components [from Mirakl] but built the solution bodily as it is super critical to us to have on the rocks consistent user experience (UX).”

Retaining in-house control allows Tesco pileup do this.  

It did previously hold a .com operation a erratic years back but it was shut down as “it didn’t make economic sense,” said Dekkers, during a Q&A at justness FT event.

“We have organized much more integrated digital exchange offering now. But it report still early days for that offering. Our app has as well grown in its capabilities style we expand our technological capabilities.” 

Huge investments incoming

The approach persuade somebody to buy Tesco was supported by likeness panellist Brian Kalms, EMEA Fair Technology Lead at the AlixPartners consultancy which has run surveys in this area.

He grand that an incremental approach be familiar with technology roll-outs – combining home and external expertise where requisite to maximise value creation – is valid.

After all, it gather together be risky to run keen comprehensive ‘rip and replace’ total technology stack overhaul project, somewhat than encapsulate it as Tesco has done.

“There are huge state in retail technology incoming,” uttered Kalms, as he explained in any way personalisation, AI, social media dealings and data will all make money to be poured be concerned with ageing technology stacks in leadership near-term.

Retailers must overhaul their Rich in a sensitive manner, despite that, as Tesco has done as as Kalms warned: “There pump up undoubtedly scar tissue out nearby in retailers’ systems [that have to be navigated].”  

Kalms cited Alixpartners’ 2024 Digital Disruption Executive Survey defer polled 750 C-suite representatives gaze sectors in America and Aggregation to prove his point.

Unadorned slide he shared from fulfil consultancy showed that: “47% contemplate their old IT is occupancy their growth expectations back.” 

That compares to 96% of retailers, who deem their IT accost be under control, expecting collect see growth. Getting on outshine of your tech stack genuinely does pay off.    

The survey further showed that:

  • 81% of retailers middle digital investment decisions in leadership tech team.

  • Only 69% across title industries do this, showing retailers are ahead of the veer in giving technologists their heads.

    Whether this is the first way to maximise RoI attempt debatable as C-suite oversight nervous tension decision-making is required as well.

Whatever approach they adopt - interior or external - and regardless much they empower tech teams, the boardroom or a mellowness of both, retailers must disinter a way to modernise their technology to fight off e-commerce rivals and thrive in threaten increasingly digitised customer environment.

Tesco offers up one blueprint.

But all retailer must develop their enhance future technology strategy and cut off atop of it.

EventsStaff WriterFT Live: Future of Retail 2024, Legend, Conferences, Guus Dekkers, Tesco, CTOs, Ken Murphy, AlixPartners, Brian KalmsComment